Archives

Link to session survey UX in the Age of AI: Leading with Design How can designers improve trust of cognitive systems? What can we do to make these systems transparent? What information needs to be transparent? The biggest challenges inherent with AI will be discussed, specifically the ethical conflicts and the implications for your work, […]

Link to session survey When AI meets Conversational UI – What Designers Need To Know Designing for AI and conversational UI isn’t just about chat and bots. It’s more than asking our stereo about the weather (and it’s not just voice). Instead, it’s an exciting opportunity to design for new levels of simplicity, engagement, and […]

Link to session survey What’s the Story? From Tactical to Strategic – Creating a Corporate Research Framework You have a research team. You sit in meetings. Your team is developing a healthy research repertoire, including usability testing sessions, stakeholders interviews, expert reviews, and even manage to cram in the occasional remote testing project. Things are […]

Link to session survey Ginger Chews and Hygiene Masks: Testing Usability for Web VR As Virtual Reality becomes more assimilated into the world of emerging technology, it presents fresh challenges for the UX Researcher. When conducting a WebVR usability study how does one observe what the participant is viewing within the headset? What are the […]

Link to session survey Unique Challenges of Researching Individual Differences in Online Privacy Networked privacy is a complex concept; it is connected with notions of identity, seclusion and autonomy; and age, gender, education, and culture shape individuals’ online privacy concerns. Privacy also goes beyond what people share via social media and the privacy settings on […]

Link to session survey Changing Users Health Behavior Through Design Often, people do not interact with your product the way in which you planned, and you need to figure out some effective ways of persuading them to perform a particular action. This becomes especially significant when your product supposes to change health behavior or help […]

Link to session survey Surviving Back to Back Design Sprints and Securing UX Presence in Product Design A modified Google Ventures design sprint methodology was applied to seven back to back design sprints on three product lines. The UX team had previously been a reactive agile design team that had minimal support from product owners […]

Link to session survey Remote, Unmoderated UX Research as Confessional Recently, I worked with one of my clients, a leader in the electronics industry, to provide further depth into their core personas using remote, unmoderated interviews. The candidness of the responses was unexpected, touching the open and honest conversations one generally has only with close […]

Link to session survey Designing for Human Behavior and Cognitive Bias As Margaret Mead famously noted, “What people say, what people do, and what they say they do are entirely different things.” In UX design, it’s critical to supplement qualitative user research with quantitative behavior analysis to understand how people act and predict how they […]

Link to session survey It’s About the Journey – How Persona Journey Mapping Impacts Content Strategy and UX Increasingly, user experience professionals are embracing the idea that to reach the appropriate audiences across multiple platforms at key touch points in their decision-making process, we need to understand the specific motivations, needs and triggers of each […]