Why your product team should use User Story Mapping to link user research to user stories

Link to session survey

Why your product team should use User Story Mapping to link user research to user stories

How well do you think your product team takes what they learn from their users and puts it into the next iteration of the product? How well does your team come to a common understanding of what the next iteration of the product will look like and then build a product that reflects that common understanding?

These two problems — improving your product with user research and effective team collaboration — can both be solved with a design tool called User Story Mapping.

In this session, attendees will hear how to apply User Story Mapping to connect user research to user stories for Design Thinking and Agile Development and the experience our teams have with the method. Attendees will get a taste of going through running a simple user story mapping workshop so that they will feel comfortable taking the process back to their business.

Link to session survey

Entry Level UX Strategy
Location: Caribbean 2 Date: June 27, 2018 Time: 11:00 am - 12:00 pm Private: Corrie Kwan John Murray