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Link to session survey Text fields and dropdowns and radios oh my! Usability testing online surveys (and forms) The online questionnaire, be it a survey or form, is truly ubiquitous. The promise of fast data collection from large numbers of users appeals to business, marketing and design stakeholders alike. But not so fast… while large sample […]

UX After Dark Three industry stalwarts will share funny, insane, unbelievable stories from their own and others’ professional UX lives. Crazy clients, wacky test participants, grace under fire, the sacred and the (nominally) profane. We tell ourselves these stories after hours for our own amusement. Now we invite you to pull up a seat at […]

Link to session survey Combining Qualitative and Quantitative approaches As UX researchers and designers, we spend a lot of our time looking at qualitative insights – who people are, why they do what they do, what their unspoken needs are, etc. Often, in another part of the organisation, there are different people working with quantitative […]

Link to session survey Advanced Card Sorting and Mixed-Method IA Validation This presentation grew out of my experience working with an information architecture that was incomplete and lacked generative research to understand the users. I was tasked with finding ways to validate the IA while providing useful user insight for future design changes. To meet […]

Link to session survey Keep Your Friends Close and Your Enemies Closer: Using Competitors to Do Better UX Research There are many ways to solve a design problem, but only so much time for testing and iteration. Fortunately, there’s a great source of alternative designs that can be reviewed, tested, debunked and borrowed from – […]

Link to session survey Building a Practical UX Strategy: Moving from Theory into Practice Everyone knows you should build a UX strategy before design and development begin. It rarely, if ever, occurs. In the early days, key decision-makers may struggle to explain what they want and need. Customers defer to the loudest voice in the […]

Link to session survey Universal UX Workshop: Fundamentals of International Experience A perfect product can become an internationalization nightmare. The wrong message, undisciplined design, indiscriminate use of imagery or inconsistent visual and cultural choices can hinder localization and endanger the product’s acceptance by an international audience. In the contemporary global market, the intertwined experience of […]

Link to session survey Product Design Best Practices and Tools for Localization Is your product’s design scalable to meet the needs of its expanding marketplace? Staying competitive in a global marketplace includes providing your app in different languages. This talk will cover: The importance of localization An overview of how developers code solutions How to […]

Link to session survey Role-Playing Workshops: Experiencing Research Insights through Design Thinking Practices Our organization has leveraged ethnographic research to inform the user-centered design of our products and services. Such research has yielded deep and reliable insights we were not able to acquire through other means. Immersing stakeholders in these Contextual Inquiry insights was critical […]

Link to session survey Design Thinking: Team Alignment and Product Feasibility Across Cross-Functional Teams Have you ever experienced cross-functional conflict where agreement on product direction is misaligned? Well, in this workshop we will run through design thinking exercises intended to be held across cross functional teams and/or users to drive empathy, align teams, and understand […]